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    Kings of Indigo

    Quality denim inspired by American classics with a Japanese eye for detail; All Kings of Indigo pants are designed to last, high quality for the next era. Every garment is made with a conscien...

    Quality denim inspired by American classics with a Japanese eye for detail; All Kings of Indigo pants are designed to last, high quality for the next era. Every garment is made with a conscience, the Kings use innovative and sustainable production techniques where they can.

    The first collections of stores hit in January 2012. The Kings launched a small denim-inspired collection with character, quality and sustainable innovation as key features. The Kings now sell their collection to more than 250 carefully selected retailers in 12 countries and online, with a focus on Northern Europe.

    Currently 10 kings and queens reign at the K.O.I headquarters and the company is still expanding. Nice to know: the name K.O.I came from the favorite tattoo of founder Tony Tonnaer, a koi carp on his right shoulder in memory of his mother. Koi carp are intelligent creatures and they tend to swim against the current, which is a strong metaphor for the rebellion associated with a denim lifestyle. In Japan, the Koi stands for happiness, love and perseverance.

    The abbreviation K.O.I became Kings of Indigo during a Kings of Convenience concert at Club Watt, Rotterdam. All Kings of Indigo styles are named after kings and queens from the past, which keeps their blue blood pumping.

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    Kings of Indigo

    Quality denim inspired by American classics with a Japanese eye for detail; All Kings of Indigo pants are designed to last, high quality for the next era. Every garment is made with a conscience, the Kings use innovative and sustainable production techniques where they can.

    The first collections of stores hit in January 2012. The Kings launched a small denim-inspired collection with character, quality and sustainable innovation as key features. The Kings now sell their collection to more than 250 carefully selected retailers in 12 countries and online, with a focus on Northern Europe.

    Currently 10 kings and queens reign at the K.O.I headquarters and the company is still expanding. Nice to know: the name K.O.I came from the favorite tattoo of founder Tony Tonnaer, a koi carp on his right shoulder in memory of his mother. Koi carp are intelligent creatures and they tend to swim against the current, which is a strong metaphor for the rebellion associated with a denim lifestyle. In Japan, the Koi stands for happiness, love and perseverance.

    The abbreviation K.O.I became Kings of Indigo during a Kings of Convenience concert at Club Watt, Rotterdam. All Kings of Indigo styles are named after kings and queens from the past, which keeps their blue blood pumping.

    Kings of Indigo